International Business: Le festival de Cannes, 2013

The 2013 Cannes Film Festival showcases quite a few notable French films. Of the nineteen movies, there are six French directors featured – the most representation France will get at the festival in over 25 years. This positive sign comes in the wake of a chain of unfortunate events in the French cinema industry. Acclaimed actor Gérard Depardieu officially moved from France, and there were rumors flying about actors accepting outrageous sums. To top it all off, “The Intouchables”, France’s entry into this year’s Oscar Awards, did not even receive a nomination, despite its domestic success. A few French directed films that will be shown at the festival are: “Jeune et jolie” directed by Francois Ozon, “Un chateau en italie” directed by Valéria Bruni-Tedeschi, and “La vie d’Adèle” directed by Abdellatif Kechiche. A film by Roman Polanski will also be presented.

It will be very positive for France (and their film industry) if they are able to make a good impression at Cannes this year. A successful festival will place the industry back on track and bring positive attention to France. Growth in the cinema industry will also promote the still struggling economy. Quality French films shown could be attract international interest, therefore being positive for business.